The challenges of taking a regional brand national
04 Oct 2012
and owner AG Barr has stuck with a resolutely Scottish identity. 'Celebrating regional roots may be ...
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Sector Insight (interactive): wine
28 Nov 2012 | by Jane Bainbridge
business she worked at AG Barr and began her marketing career with Unilever. Winners and losers in the ...
Sector Insight: carbonated soft drinks
14 Aug 2012 | by Jane Bainbridge
Troy, head of marketing, AG Barr Troy has overseen marketing and R D activity at AG Barr since he ...
Sector Insight: Carbonated soft drinks
07 Apr 2009 | by Jane Bainbridge
38 2 -39.5 3 AG Barr - Irn-Bru 91 5 86 4 82 4 11 Other 88 4 94 5 96 ...
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