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MEDIA: The specialists come out on top of ABC figures

The simultaneous release of consumer magazine ABCs has given an edge to the already cutthroat...The simultaneous release of consumer magazine ABCs has given an edge to the already cutthroat ...

NEWS: Media chief warns of ad clutter as magazines await latest ABCs

A senior media figure has hit out at the increasing advertising clutter in women s titles in the week that the industry is bracing itself for the six-monthly ABC figures.

MEDIA: Consumer titles agree ABC date

quality and manageability of information to advertisers. Historically, ABCs are dripped out over an ...

OPINION: IPC seizes the initiative with a cover-price ploy

news on the ABCs, in which the whole sector took a hit last time round from the launch of the ...

MEDIA: HEADLINER; IPC’s Mr Average prepares for another trend-setting launch

in the latest round of ABCs, and for which last month McDuff snatched the PPA s Consumer Publisher ...

SUPPLEMENT: TOP MAGAZINES; Sector profiles

hang trailers on. With the exception of the BBC, the rest of the home interest ABCs are ...

MEDIA: FOR THE RECORD

announced an impressive set of ABCs for July-December 1995. Strong performers included Classic CD, up ...

NEWS: ABCs reveal Times and Mail success stories

Average daily sales of the Daily Mail have nudged above two million for the second month running, according to February ABC figures.

THIS WEEK: MEDIA SPEAK; Learn your ABCs unless you want to be caught out

The case of how The Weekly Telegraph was happy for several years to claim circulation figures that went far beyond the merely optimistic and into the realms of deceit is very instructive. It seems extraordinary that anyone associated with the Telegraph Group should have thought it acceptable to claim...

MEDIA: FOR THE RECORD

programmes and refreshing the schedule. Attic Futura has unveiled a healthy set of ABCs for the ...

 

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