ABCs reveal red-top circulations falling
21 Apr 2006
All the daily and Sunday red-tops were hit hard by falling sales in the latest Audit Bureau of Circulations report.
The fortunes of the console magazine market ebb and flow according to activity in the industry, which is in the middle of a fallow period. This has led to hugely disappointing sales.
All the daily and Sunday red-tops were hit hard by falling sales in the latest Audit Bureau of Circulations report.
of Tesco Real Food at number eight with 1,250,000 copies, according to the latest magazine ABCs....publishing trade body APA said the ABCs demonstrated the strength of the sector and drew attention to the ...
. Although few accounts changed hands and pitches were rare, the ABCs provided evidence of continued
Sales in the women's lifestyle and fashion sector were flat, with market-leading titles such as The National Magazine Company's Cosmopolitan and Conde Nast's Glamour losing out to weeklies.
Readers show no sign of losing interest in celebrities - a huge 9.7 million magazines are sold every week in the women's celebrity weekly sector, according to the latest ABC results.
Sales of men's monthly magazines have crashed over the past year as men migrated online to digital magazine brands and other outlets.
The download generation continues to drive sales of mainstream rock titles, with Kerrang! flourishing on the back of a new generation of female readers.
Market conditions in the home-interest sector remained tough but there were signs of improvement, which are linked to renewed buoyancy in the housing market.
The teenage market is enduring a torrid period with older celebrity titles and free internet content hitting circulations in the sector.