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TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

19 Dec 1997 | by DAVE PHILLIPS

transmission time: 21.20 BARB: ABC1 Housewives 18.5 TVRs BARB: 4(ABC1 women)...transmission time: 21.20 BARB: ABC1 Housewives 18.5 TVRs BARB: 4(ABC1 women) The wonder of this ...

New-look She aims to attract women in ’middle youth’

19 Dec 1997 | by ANNA GRIFFITHS

are setting our sights on the specific market of ABC1 30- to 39-year-olds. We have changed ...

BBC’s Clothes Show loses sales fight to teen fashion rivals

19 Dec 1997 | by EMMA HALL

monthly magazine came out last week. In its last ABC audit for January to June, its average sale was ...

US advertisers fight for a place in the Super Bowl spectacle - The big game has become a showcase for the year’s best ads

19 Dec 1997 | by RICHARD KATZ

38,900 1985 ABC 63 39,400 1986 NBC ...

HOTLINE

19 Dec 1997 | by ANNA GRIFFITHS

for the Van den Bergh brands, Peperami and Flora. The ABC Council meeting on 18 December to ...

INTERNATIONAL: MEDIUM OF THE MONTH - News, business, travel, sport ... in 22 minutes. Eleanor Trickett tries to keep up with 1010 WINS

19 Dec 1997 | by ELEANOR TRICKETT

adult ABC1 listeners each week out of a population of 14 million, and its share of listeners rises at ...

INTERNATIONAL: Maverick to mainstream - how Fox helped Murdoch shake up the US TV establishment - Alasdair Reid reports on another Rupert Murdoch success as Fox makes rapid progress in America

19 Dec 1997 | by ALASDAIR REID

network , no more than an irritation to the big three - ABC, CBS and NBC. It was maverick and creative ...

THE HIGHS AND LOWS OF 1997 - Stefano Hatfield on the year when Bates fired Tim Ashton, Rapier Stead & Bowden’s C&W win caused a shock, the nation suffered Spice Girls overkill and the BBC treated us to a perfect day

19 Dec 1997 | by STEFANO HATFIELD

the Hugh Salmon case... the Telegraph issues a writ against the ABC in the Times dispute... Mr ...

THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST DM CAMPAIGN - RETAIL

18 Dec 1997

% discount offer, using Bounty and Safeway s own ABC card data. The proposition was nobody s doing more to ...

THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST USE OF DM MEDIA - RADIO

18 Dec 1997

traditional profile of NSPCC donors. These tend to be ABC1, higher income, 40-plus, and predominantly ...

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