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Case study: Time Out secures freedom of the city

the most recent weekly distribution at 305,530 (ABC, February 2013). Engagement and use of Time Out ...

Hit or miss? BSkyB counter-attacks BT in row over running each other's adverts

papers readers are predominately ABC1, so getting coverage here is an ideal way to send the message out ...

Is the TV confessional still worth it?

Diane Sawyer, ABC, 2002 Sawyer was invited into Houston's home for the interview, which was ...

Campaigns Showcase: Property - Golden Goose PR - Royals grace face of building revamp

's Diamond Jubilee. Objectives - To attract interest from ABC1 potential tenants and guests - To ...

FT.com seeks fresh PR advice to compete in 'evolving media landscape'

the website, unlike the majority of other national newspapers that use ABC figures to measure traffic ...

Food and drink: Pimm's kicks off British Summer Time

British Summer Time (BST) and reinforce it as the summer drink of choice To get ABC1 25- to 45 ...

Katie Phillips PR to publicise children's TV programme Sooty

children s magazines and those aimed at parents like ABC Magazine. It will also be organising visits to ...

Industry view: Can Women's Health shake up a struggling category?

Audit Bureau of Circulations category of women's health and beauty. According to ABC data for July to ...

Environment : Jordans' 'ten per cent' boost for wildlife

media coverage. Strategy and plan The brand wanted to reach ABC1 35- to 54-year-old ...

Easy Living relaunches with news-driven agenda

should get in ideas two months before Circulation: 158,038 (ABC, Jan-June 2011). Average readers ...

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