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Why quick-to-react video content is crucial to any marketing strategy

14 Jun 2013 | by Simon Whalley, executive producer, Framestore

, turning the brand s iconic polar bears into live and interactive CG characters during the 2012 Super Bowl ...

Exponential plots Cannes augmented reality ad

14 Jun 2013 | by Magda Ibrahim

." Exponential hopes to drive debate at the festival by using the high-profile site, used by Twitter in 2012 to ...

Digital creatives hit hardest as agency salaries decline

13 Jun 2013 | by Maisie McCabe

fifth less than they did in 2012. Overall marketing agency salaries dropped by 1.8 per cent to an ...

Habib and Shah reunite at OMD UK

13 Jun 2013 | by Louise Ridley

strategy for eight years before joining Havas in 2012, when Shah replaced him. Clays said: "Creative ...

Emirates kicks off review of £100m global media account

13 Jun 2013 | by Louise Ridley

UK review has not yet concluded. Emirates appointed Razorfish in April 2012 to handle global ...

The real influencers in Westminster outnumber lobbyists

13 Jun 2013 | by Lynsey Barber

Policy Connect, and received 26,600 from March 2012 to March 2013, according to Parliament's register of ...

Sony to split consumer electronics PR brief in two putting Cake on alert

12 Jun 2013 | by John Owens

profit, executives forgo bonuses worth 30 to 50 per cent of their annual pay. November 2012 Sony ...

GolinHarris snaps up Lewis PR's Elizabeth Littlewood to lead tech practice

12 Jun 2013 | by Alec Mattinson

s International Consultancy of the Year for 2012. ...

George Pitcher sets out plans for Jericho Chambers to overcome 'redundant' PR model

12 Jun 2013 | by Daniel Farey-Jones

, who left Edelman in November 2012, is specialising in trust. Pitcher, an Anglican priest who launched ...

Sainsbury's and C4 bag Grand Prix at Marketing Society Awards

11 Jun 2013 | by Simon Nias

, taking home the prestigious Grand Prix for their collaborative London 2012 Paralympics campaign....sponsorship of the London 2012 Games. The event, hosted by Marketing and sponsored by BT, was held on ...

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