Search results for "2012"

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Austerity and the need for optimism

08 May 2013 | by Greg Nugent

Greg Nugent, the former marketing director of London 2012 and co-founder of Inc., examines changing...confident and ambitious as London 2012 could sit within a more pragmatic economic climate. How could a bold ...

Digital broadsheet newspaper pricing - free for all is not the only way

14 Jan 2013 | by Mark Billige and Cecilia Mourain

metered paywall in November 2012 - targeting non-UK users - put an end to the dichotomy and reminds us ...

Awesome Apple? Or is the bubble about to burst?

21 Dec 2012 | by Mark Simon

. Methodology: This survey was conducted online within the UK on 23 rd October, 2012 among 2,000 adults ...

Help bargain hunters buy genuine brands

20 Dec 2012 | by Charlie Abrahams

genuine goods. The 2012 MarkMonitor Shopping Report, conducted between July 2011 and March 2012 ...

Harnessing the power of household buzz

14 Dec 2012 | by Paul Oronoz

that was conducted in partnership with Research Now (August 2012) the average UK household has 5.5 ...

The perfect gift for today's generation? Get away, together

14 Dec 2012 | by Rodney Collins

of 7,000 respondents in Mexico, Spain, UK, US, Brazil, China, and India; The Truth about Moms (2012 ...

Consumer attitudes towards Christmas ads

26 Nov 2012 | by Keith Glasspoole

29. Fast forward to 2012 - the recession has had its double dip, and consumer confidence dropped ...

Viewable impressions send engagement and relevance soaring

19 Nov 2012 | by Michael Froggatt

approximately 7.4 billion rich media impressions recorded worldwide during September 2012, we quantified the ...

Is Apple's halo beginning to slip?

12 Nov 2012 | by Lee Langford

2012 has been another great year for Apple according to fresh research from Harris Interactive ...

Olympic Games' impact on big brand sales

09 Nov 2012 | by Tim Eales

The London 2012 Olympics may have had a positive effect for some brands, but it remains to be seen...raging about whether official Olympic brand sponsors emerged victorious. Officially London 2012 gave ...

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