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Channel 4 dishes up cold turkey to heroin addicts

Independent production company Firefly, behind Gunther Von Hagens' series 'The Autopsy', is installing 'Big Brother' style cameras into the treatment clinic, tracking the heroin addicts over a week as they try to overcome the drug. The as-yet-to-be-named series is to be broadcast twice daily, with a 30 ...

Vintage mini series 'V' among new signings for Sci Fi

The classic show will be joined by Stephen Spielberg's Emmy Award-winning alien abduction series 'Taken', as well as a raft of movies including 'ET', 'Roswell', 'Them' and 'Deep Evil'. The Warner Brothers made 'V-The Mini Series' has previously been described as "one the great science fiction events ...

British Airways to phase in SMS marketing

In the short term, BA's passenger disruption notifications, cargo logistics and staff communication will adopt the SMS technology. However, BA has big plans for the medium, which will act as an instantaneous way to keep its customers updated about services and flights. As such, throughout 2005, BA has ...

Raymond Snoddy on media: HDTV needs team effort at World Cup

The launch of high-definition television (HDTV) will be the big media marketing challenge for 2006.... Yet nobody is talking about the big marketing peg - the World Cup - even though the Germans ...

Sector Insight: Men's fragrances - Strong scent

is counterbalanced by the growth of the over-50s group, who do not tend to be big purchasers in this sector and whom ... are not impressed by celebrity endorsements, advertising or launches. However, as women are key purchasers, this may ... therefore embarked on the celebrity-scent trend, which has already proved its effectiveness in the female ...

Review of the year: 10 biggest marketing moments 2005

for British Airways' £60m advertising business dominated the summer as Bartle Bogle Hegarty, M Celebrity ...

Careers: Brand manager of the week - Paul Smith, Group marketing director, Harvey Nash

jacket that was three sizes too big. I looked like a tent. If you were a brand, what would you be ...

One to watch: Fresh Daisy

promoting brands. This, combined with her experience at big FMCG companies and a lifelong passion ... that it can be difficult for big companies to experiment and exploit innovative niches, such as frozen baby ...

The Hamiltons do Christmas with the BBC

and wife team will play Sixties and Seventies records and talk to celebrity friends Giles Brandreth and possibly Carol Thatcher, the recent 'I'm a Celebrity, Get Me Out Of Here' winner. Forced ... Celebrity ...'. If you have an opinion on this or any other issue raised on Brand Republic, join ...

Fat Duck's Blumenthal is latest chef to create range for supermarkets

were wary of celebrity-endorsed brands, with 98% of people surveyed saying that it was no guarantee ... of its advertising campaign, putting the celebrity chef's recipes for items such as carrots with thyme ...

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