18 Dec 1997
| by JANE BAINBRIDGE
Where to go when you ve reached the heady heights of marketing
director is a dilemma many a brand manager would be all too happy to
face. However, if the career goes well it s a decision that may have to
be made.
18 Dec 1997
| by DANNY ROGERS
to north-west ad agency Juice, in a move to
brand its two new stations under the Galaxy banner....Chrysalis Radio has awarded the pounds 1m creative account for its
Galaxy dance music stations to north-west ad agency Juice, in a move to
brand its two new stations under the Galaxy banner.
Juice won the business after a pitch between Leeds-based agency
Poulters, J Walter Thompson Manchester ...
18 Dec 1997
| by Anne-Marie Crawford
.
Contract Mail will be run under the auspices of Simon Barnes, ad
director of the Mail on Sunday ...
Vitality, which was also sold under the You
masthead, with a cover price of pounds 1.95 and a print run ...
18 Dec 1997
.
THIRD
To persuade young (under 40) regular spirit drinkers to include Martell
in their drinks ...
18 Dec 1997
6 mobile phone was under way in traditional
media. But as Siemens was little known in the UK ...
18 Dec 1997
| by PATRICK BARRETT
creative and media agency
review was already under way.
Our current suppliers fulfilled the job ...
18 Dec 1997
| by DANNY ROGERS
was necessary and that this
brand-stretching should fall under existing restrictions.
Advertising ...
18 Dec 1997
| by ANNE-MARIE CRAWFORD
, which was signed last February, is
currently under review.
The current series of Friends ends ...
18 Dec 1997
| by Linda Mooney, Business development cons
Manufacturer: Ferrero
Product: Ferrero Rocher Pyramid
Country of origin: Italy
Yes, it s that time of year again: Christmas pressie buying
dominates.
Not such a problem for those special gifts where budget is no object,
but what about those little thank-yous, or gifts under ...
18 Dec 1997
for door-drops. In fact, they achieved 7%. They had
looked for just under 300 donors, and received ...