to remove filtersAsda courts Fallon with route to £45m account
20 Dec 2006 | by Nicola Clark and James Quilter
Asda's 17-year relationship with Publicis is under threat following the retailer's decision to ask Fallon to pitch for a key advertising brief.
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P&W helps keep spirit of Christmas alive at Tesco
20 Dec 2006 | by by Joanne Payne
LONDON - Pemberton & Whitefoord has designed the 2006 Tesco Christmas range of products, which appear to be frosted by the use of a snowflake motif.
Del Monte suffers major sales dip after delisting
20 Dec 2006 | by Nicola Clark
Del Monte fruit juices are facing a significant decline in sales following their delisting by supermarkets including Asda and Sainsbury's.
BP signs up advertisers for debut of in-store TV
20 Dec 2006 | by James Quilter
BP is plotting the launch of a forecourt and in-store TV network for its BP Connect sites and has signed up Coca-Cola, Walkers and Cadbury to advertise on the screens.
News brief: IKEA appoints August Media
20 Dec 2006
IKEA has appointed customer publisher August Media to create content for its in-store TV network. It will display content from IKEA Family Live magazine and coincides with the roll-out of the IKEA Family loyalty scheme.
News Analysis: Short-term gain, long-term pain
20 Dec 2006
Stores seeking to drive footfall by emailing out discount vouchers could suffer over time, writes Gemma Charles.
Marketing Mix: We'll call you - Harrods
20 Dec 2006
Mix rang the department store to make sure our goddaughter wouldn't be affronted by a bad Santa.
Ofcom opens investigation into Post Office phone service
19 Dec 2006 | by by Jennifer Whitehead
LONDON - The Post Office is to be investigated by Ofcom after complaints from consumers saying they have been mis-sold the HomePhone fixed-line telephone service.
BT Retail marketing department to get major overhaul
19 Dec 2006 | by by Alex Donohue
LONDON - BT Retail's marketing communications team is set to undergo a major overhaul in the New Year, following chief operating officer John Petter's decision to break up the department into specific units covering each service offering.
Asda courts Fallon with route to £45m account
19 Dec 2006 | by by Nicola Clark and James Quilter
LONDON - Asda's 17-year relationship with Publicis is under threat following the retailer's decision to ask Fallon to pitch for a key advertising brief.
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