BBC’s Clothes Show loses sales fight to teen fashion rivals
19 Dec 1997 | by EMMA HALL
BBC Magazines has been forced to close its style magazine, Clothes Show, which was struggling to compete in the aggressive young women s fashion magazine sector.
The clothes retailer, Gap, is talking to agencies about its media account as it prepares a new ad offensive for 1998.
BBC Magazines has been forced to close its style magazine, Clothes Show, which was struggling to compete in the aggressive young women s fashion magazine sector.
The Burton Group and Littlewoods are launching a jointly-operated direct home shopping company. Burton will hold a 65% stake in the company and its brands will appear in Littlewoods existing catalogues.
Action on Smoking and Health (ASH) has challenged the Advertising Standards Authority to crack down on advertising for Camel boots and Marlboro Classics clothing, following a recent acknowledgement by the government that this practice is indirect advertising for tobacco products .
BBC Magazines has pulled the plug on Clothes Show magazine after the title failed to generate enough profit.
Jeremy Nathan has been made head of European marketing communications with global network company 3Com. Nathan has previously been a director at Ogilvy s appointments made in the marketing team include Alison Taylor as its European analyst relations manager and David Parish as European Internet marketing manager.
Asda is hoping to snatch the contract to produce Manchester United s football strip from the sports manufacturer, Umbro. The supermarket chain s partner, George Davies, hopes to design the kit, with Archie Norman, the chairman of Asda, being brought in to make the kit or stock it in Asda stores. Manchester...
The fashion photographer, Alastair Thain, has donated his services free of charge to shoot Nikon s latest television commercial featuring a 93-year-old pensioner.
DMB&B is launching a fresh attack on the use of fur in fashion this week with a poster campaign for the animal rights group, Respect for Animals.
If there s one thing more disappointing than not winning a major US sportswear brand it s getting the stuff for Private View and finding there s not one stinker among them. You try being funny about half-decent ads! It just isn t the same. So, apologies in advance if this week s column seems a little...