02 Oct 2012
| by Jane Bainbridge
Clarks is still the market leader in a category that faces increased competition
01 Aug 2012
| by Richard Alford, managing director, M&C Saatchi
Challenge everything; impossible is nothing; just do it; all-in; my time is now; take the stage; make it count; write the future. That is, in essence, my initial review of the latest Adidas ad.
02 May 2012
| by Jane Bainbridge
The impact made by supermarkets has led to fierce competition and lower prices.
A look at the performance of Converse in social media over the past four months
A look at the performance of Ultimo in social media over the past four months.
As our research into 2011's most irritating ads reflects, marketers are under increasing pressure to create high-impact TV ads, but is it worth being annoying to be remembered, asks David Benady.