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Sector Insight: footwear retailing

Clarks is still the market leader in a category that faces increased competition

Adidas has the edge on Nike's similar TV advertising campaigns

Challenge everything; impossible is nothing; just do it; all-in; my time is now; take the stage; make it count; write the future. That is, in essence, my initial review of the latest Adidas ad.

Sector Insight: Childrenswear

The impact made by supermarkets has led to fierce competition and lower prices.

Brand Barometer: Social media performance of Converse

A look at the performance of Converse in social media over the past four months

Brand barometer: Social media performance of Ultimo

A look at the performance of Ultimo in social media over the past four months.

The most irritating ads of 2011

As our research into 2011's most irritating ads reflects, marketers are under increasing pressure to create high-impact TV ads, but is it worth being annoying to be remembered, asks David Benady.


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