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People can give the gift of goats in new CAFOD drive

LONDON - CAFOD, the Catholic aid agency, is launching a World Gifts catalogue, containing eight gift ideas -- such as goats, water, vegetable seeds and education -- conceived to benefit people living in poverty in the developing world.

Video Networks in direct push for new phone service

LONDON – Video Networks is using direct mail as part of a £1m campaign to promote its new HomeChoice home phone service to its London catchment area.

WWAV ads use guilt factor to curb fireworks danger

LONDON – WWAV Rapp Collins has devised a fireworks safety campaign for the Department of Trade and Industry, targeting the 'blase experts' and 'boys with toys', who are most likely to cause incidents.

HBOS campaign focuses on corporate customer service

LONDON – HBOS has embarked on a nationwide direct marketing campaign for its Bank of Scotland Corporate banking services division, following its rebranding in July.


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