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British swimming champion hires support for TV career

Britain's most decorated female swimmer has hired PR support to build her profile as a TV and radio host, and to promote her swim school initiative.

FRONT PAGE: Bank of England's £3m PR bill

The Bank of England will spend 3.15m on PR and comms over the next year, PRWeek can reveal.

WHAT THE PAPERS SAY: U-turn for Royal Bank of Scotland

Days of 'frenzied speculation' about an impending rights issue by Royal Bank of Scotland (The Guardian, 22 April) were confirmed in the wake of the Bank of England's announcement of the issuing of £50bn worth of Treasury bonds to shore up banks' lending positions.

FRONT PAGE: Firms warned over 'greenwash'

Companies that fail to live up to their green promises risk greater reputational damage than companies that do not even present themselves as green, a new survey suggests.

Tunisia and Sri Lanka move for agency help

Tunisia has turned to PR agency support to reposition itself as a Mediterranean rather than North African destination.

WHAT THE PAPERS SAY: Speculation of a Brown meltdown

The Guardian joined the ranks of the right-wing press, putting pressure on Gordon Brown by describing him as 'the sub-prime minister' (14 April), but suggested that the media and/or other Labour ministers were complicit in a campaign against him.

LETTER: Give Kenya a chance to spread good news

As one of the people in the UK who has actually been through British Airways' new T5 (News, 4 April) when I went to Kenya on safari in the past couple of weeks, I do feel some media bashing is also required.

MEDIA ANALYSIS: More to CNBC than rolling news

CNBC Europe is celebrating ten years on UK screens. Hannah Marriott looks at why it is more in-depth than many competitors and the opportunities for PROs.

NEWS ANALYSIS: Industry looks east for growth

The fastest growth in PR is in emerging markets, says the latest ICCO research. David Quainton finds out why business is booming in three of these countries.

LETTER: Stop the hypocrisy shown by Free Tibet

I chuckled at the delicious irony of your lead story about the Free Tibet Campaign threatening to demonstrate against any PR consultancy that might choose to represent the Chinese government (News, 11 April).

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