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Microchip Technology manufactures micro-controllers, a type of microchip. It hired Napier to support the launch of new software for its micro-controller.
Kern, a precision scales manufacturer, wanted to increase its market share in the global science and education sectors. Ogilvy was asked to create interest in the scales within traditionally uninterested media.
The group CEO of Hotwire has shot to the top of the agency and now has ambitions to conquer the world, reports Sara Luker.
EADS UK's comms V-P has used his passion for the military to send the aerospace and defence firm's profile rocketing, finds John Owens.
The modest CEO of Octopus Group is occupying his restless mind by focusing on the tech agency's expansion. Sara Luker reports.
Lappset Group, a leading manufacturer of play, sport and park equipment, teamed up with Finnish mobile game developer Rovio Entertainment to launch the Angry Birds Activity Parks - play equipment for children. Maxim's task was to handle the launch in the UK at an event held at the residence of the Finnish...
Mobile phone security provider SecurEnvoy asked Eskenzi PR to help raise its profile.
The Guardian's technology editor Charles Arthur gives his opinion on the different PR strategies employed by the world's largest technology firms.
After a difficult team restructure, the Everything Everywhere comms boss is planning the brand's most ambitious campaign, finds Sara Luker.
The director of comms for Telefonica tells Sara Luker that her ambition is to position the firm as more than just a utility outfit.
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