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Open a newspaper and you will find it hard to avoid some sort of survey. But, asks Steve Hemsley, is it lazy PR?
Can I get you a beer?’ chuckles Mark Hastings, as he settles down in his office. The British Beer and Pub Association’s imposing, high-rise building in Vauxhall is also home to the Department of Health.
Less of the Argyle sweaters. A tea cosy maybe?’ Charlotte Thomas is trying to orchestrate the backdrop for the photoshoot.
Access to top-level management is critical for journalists to deliver balanced reporting and to keep brand reputation intact. Steve Hemsley explains why ‘no comment’ is not an option
Online media centres with no contact details drive journalists to despair. Steve Smethurst looks at the best and worst FTSE examples
Television news is changing fast, but are PROs keeping up? Dan Bloch poses the question to six senior broadcasters
Really Simple Syndication is good news for anyone who uses the web, especially PROs, finds David Murphy
PR campaigns are increasingly all about creating ‘buzz’. But how can this be monitored? Adam Hill reports
Twelve storeys above Canary Wharf, Guy Black is being manoeuvred by a photographer, an experience he does not appear entirely comfortable with. 'Like this?' he asks on more than one occasion, an apologetic grin flashing across his face.
PRWeek now sponsors the Clarion CSR Awards. Peter Crush caught up with four of this year's winners.
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