22 Feb 2013
| by Mark Banham
Dolby's marketing chief tells Mark Banham how the firm's Oscars partnership is highlighting its contribution to the cinema industry.
Apple is seeking to bolster its European corporate comms firepower with the hire of a senior figure from international aerospace firm Rolls-Royce.
An agency has been launched with a focus on university scientists and research groups, called Matter PR.
General Assembly, a tech start-up hosting education classes with a focus on entrepreneurship, has called in 33Seconds to boost its profile in Europe and Australia.
08 Feb 2013
| by Lindsay Stein, PRWeekUS
Sony Electronics is in the early stages of a pitch process in the US for its consumer electronics business, putting incumbent Atomic on alert.
Smartphone maker hits back after launch of 10 model and poor display by European MD on the BBC.
Simon Glazer, formerly managing director of Nelson Bostock, has launched a consultancy focused on start-up and mid-sized technology and b2b brands.
News International has appointed Parys Communications as it seeks to attract more advertisers.
01 Feb 2013
| by Brittaney Kiefer, PRWeekUS
Brunswick Group's US managing partner Michael Buckley is leaving the agency for a top communications role at Facebook.
RIM's long-awaited product launch and surprise rebrand as BlackBerry was 'slick' but 'dictated by fear' and its media handling showed 'the same old BlackBerry', in the view of tech PRs.