to remove filtersYahoo agrees to pay in excess of $1bn for Tumblr
20 May 2013 | by Gordon MacMillan
Yahoo has agreed a deal to buy social blogging platform Tumblr for more than $1bn (£720m).
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Brands need to be more original on Instagram
20 May 2013 | by Richard Alford, managing director, M&C Saatchi
Celebrities are increasingly using Instagram to endorse products, but the problem is they are doing it so badly, writes Richard Alford, managing director at M&C Saatchi.
Why marketers are missing a trick by ignoring sensory perception
20 May 2013 | by Gemma Charles
Altering the environment can enhance the taste and enjoyment of whisky by up to 20%, an experiment by Diageo has found.
getmemedia.com Idea of the Week: Reach 350,000 students with UCAS Mailings
20 May 2013
Get your brand directly in front of 350,000 university applicants every year. You'll have the full credibility of the UCAS brand as well as sector exclusivity.
Kellogg's hits back at own-label with top secret Special K recipe
17 May 2013 | by John Reynolds
Kellogg's is taking a leaf out of Coca-Cola's book by creating a top secret new recipe for its Special K brand, as the cereal giant looks to fight back against the rise of supermarket own-brand cereals.
Tesco's debut London catwalk attracts celebrity audience
17 May 2013 | by Rachel Barnes
Tesco is hoping to put F&F on the radar of the fashion pack following its debut catwalk show at London Fashion Week venue Somerset House last night.
Ofcom takes action as consumers plagued by growing nuisance calls
17 May 2013 | by Matthew Chapman
Consumers receive an average of two nuisance calls per week, with Payment Protection Insurance (PPI) claims companies the biggest offenders, according to Ofcom.
Toshiba runs zero gravity flight competition for Superman fans
17 May 2013 | by Matthew Chapman
Toshiba is offering Superman fans the chance to win a zero gravity flight experience as part of its exclusive partnership with Warner Bros' upcoming 'Man of Steel' movie.
'Have a higher purpose and do the right thing': O2 chief Ronan Dunne's tips for the top
17 May 2013 | by Rachel Barnes
Ronan Dunne, chief executive of Telefonica (O2), shares his top five tips for getting to the top in the business world.
Marketing Leader of the Year: The candidates - Christian Woolfenden
17 May 2013
Christian Woolfenden, global marketing director at Paddy Power tells Elen Lewis, editor of The Marketing Society that bold marketing leadership looks like a giant hot air balloon shaped like a pair of underpants
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