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Renault introduces Claude the 'joie' expert

Publicis has launched the main part of the Renault 'Mégane Experiment' campaign, with the release of a 60-second TV ad last night.

Keep Britain Tidy asks us to bend over

Keep Britain Tidy has joined with local authorities to launch a new, ironically titled campaign 'Bend over and think of Britain'.

The World: Detroit - McCann Erickson in Aldi US creative account win

McCann Erickson has scooped the US creative account for the grocery retailer Aldi. Working out of its MidWest office, McCann will be responsible for producing all of Aldi's integrated marketing communications.

The Week: Advertising reviews - W+K wins Honda account

Wieden+Kennedy has won a five-way pitch to handle Honda's environmental advertising. The first project will be the 2009 launch of the car-maker's new hybrid car, the Insight.

Camelot calls pitch for Lotto account

LONDON - Camelot, the National Lottery operator, has called a pitch for its £20m Lotto account.

Aldi hires McCann for new UK ad push

Aldi, the German discount retailer, has picked McCann Erickson Manchester to make it a bigger player in the £115 billion UK grocery market.

Homebase puts £24m account up for review

Homebase, the DIY retailer, is reviewing the creative assignment on its £24m account out of Abbott Mead Vickers BBDO.

Aldi calls agencies to pitch for share of UK creative account

The budget supermarket chain Aldi is holding a review of its £4.5 million creative advertising account.

PSA shifts £40m UK Citroen account

PSA has shifted its £40m UK Citroen account out of Euro RSCG Wnek Gosper and into fellow Havas agency, Partners BDDH.

Camelot awards BMP Optimum £20m media account

Camelot, the UK national lottery operator, has appointed BMP Optimum to its £20m ($33 million) media planning and buying account following a five way competitive pitch.


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