Zip TV consortium calls in receivers
27 Jan 2006
Zip TV, the interactive television consortium created to offer an alternative to Sky's interactive TV platform, has gone into receivership after failing to sign a contract to run its ads on ITV.
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British Gas seeks shop to lead digital plans
27 Jan 2006 | by Larissa Bannister
British Gas has begun a search for an agency to review its digital marketing efforts and overhaul its website, www.house.co.uk.
Nitro buys digital shop Mook
27 Jan 2006 | by Ben Bold
Nitro has bought a 51 per cent stake in the digital marketing consultancy Mook for an undisclosed sum.
Tequila\ wins CRM brief for Canderel
27 Jan 2006 | by Claire Billings
LONDON - Tequila\London has won the £1 million relationship marketing task for the low-calorie sweetener Canderel. It has also scooped the brand's digital business in France.
Media: Immedia launches live online service
27 Jan 2006
Immedia, the company that provides tailored radio stations for retailers, has launched a live online service. Immedia hopes to tap into greater levels of online shopping by offering retailers live radio for their websites.
Media: Agent Provocateur releases viral campaign
27 Jan 2006
Agent Provocateur has released a viral campaign ahead of Valentine's Day. The eight-minute film, shot by Mike Figgis and distributed by Cake Media, has already been viewed 400,000 times.
Media: Lonely Planet to run advertising on its website
27 Jan 2006
Lonely Planet, the travel guide, is to run advertising on its website for the first time. The sales house ad 2-one has been appointed to handle sales for LonelyPlanet.com across Europe, the Middle East, Africa and Australasia.
Media Headliner: Mark Howe touches down on planet Google
27 Jan 2006
How will the solid citizen and former airtime salesman adapt to life at the world's biggest search engine, Alasdair Reid asks.
Close-Up: Live Issue - Does size matter to DM mailpacks?
27 Jan 2006
How will Royal Mail's new pricing structure impact on direct mail creativity, Claire Billings asks.
Editorial: AOL 'discuss' doesn't just talk integration
27 Jan 2006
All credit to AOL and Grey for trying to move beyond the 30-second spot with the "discuss" campaign, which directs viewers to a website (http://discuss.aol.co.uk) and invites reaction to articles by people such as Alistair Campbell and Will Self. Consumer response looks impressive, with plenty of posts...
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