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Aviva updates global brand strategy

Aviva is rolling out a new global marketing plan, which will see its humorous UK advertising starring comic Paul Whitehouse toned down in an effort to create a "differentiated" positioning.

ESPN promotes the Cup Of Dreams as it enters the third round

ESPN is promoting its coverage of the 2012/13 FA Cup through a multimedia campaign, 'Cup Of Dreams', which demonstrates how important the tournament can be to fans.

Mobile operator EE revamps agency roster

EE has reviewed its UK agency support, extending the work of Nelson Bostock and ending its relationship with GolinHarris.

Radio sponsorship and promotions rise 8% in 2012

The relaxation of the broadcasting code is starting to boost the coffers of UK radio, with revenues for sponsorship and promotions up 8.1% in 2012, according to new figures from the Radio Advertising Bureau (RAB).

WPP's Kantar acquires US insights specialist AdGooroo

Kantar, WPP's wholly-owned insight specialist, has acquired US digital media specialist AdGooroo for an undisclosed sum.

RKCR/Y&R seeks replacement for departing Toby Talbot

Rainey Kelly Campbell Roalfe/Y&R is on the lookout for a new executive creative director to replace Toby Talbot, who is leaving after just a year in the role.

Monarch Airlines appoints KTA PR to drive consumer awareness

UK airline Monarch has appointed KTA PR to handle its consumer PR.

Republic brings in DeVries SLAM for music and fashion brief

High street retailer Republic has appointed DeVries SLAM to promote its fusion of music and fashion.

EDF Energy hands Olympic comms figure Gareth Wynn nuclear role

A key comms player in EDF Energy's Olympic and Paralympic work has been handed a new role as the company readies itself for the first new nuclear plant in a generation.

Publicis Groupe acquires Rokkan Media in the US

Publicis Groupe is ending 2012 with the 100% acquisition of full-service agency Rokkan Media in New York for an undisclosed sum.

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