New research looks at whether marketers are spending wisely on social media, writes Kieran Kilmartin, marketing director EMEA & India, Pitney Bowes Software.
The relaxation of the broadcasting code is starting to boost the coffers of UK radio, with revenues for sponsorship and promotions up 8.1% in 2012, according to new figures from the Radio Advertising Bureau (RAB).
Over half of UK iPad owners are disgruntled with the timing of the new iPad 4 launch, writes Mark Simon, managing director, Global Technology Practice, Toluna.
Consumer confidence has taken a plunge just before Christmas, according to figures from GfK, which reveal a seven point dip compared to November.
Aldi has significantly increased its TV and press Christmas ad spend at a time when the "big four" supermarkets are reducing their spend, according to Nielsen.
The Daily Telegraph has reported the biggest daily readership across print and web in the quality sector, boasting an overall daily readership of 1.89 million, according to the latest round of audited readership figures.
Samsung will displace Nokia as the top mobile manufacturer across 2012 as the latter loses its grip on the top spot for the first time since 1998, according to figures from IHS.
Retailers were given a much-needed boost last weekend after footfall in shops around the country increased 1.5% year on year, according to Experian.
Nielsen Holdings NV, the global measurement company, has formed a partnership with Twitter in the US to publish a new set of standardised ratings for 'second screen' conversations around what's on television in 2013.
Samsung is rapidly gaining ground on Apple's lead in the UK smartphone market after "tremendous growth" in the past year, according to comScore data.
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