30 Jun 2004
| by Jennifer Whitehead
LONDON - Olympus, the camera company, has hired Springer & Jacoby as its lead European advertising agency.
30 Jun 2004
| by Staff,
LONDON – The possibility of court action wrecking the Barclay brothers' £665m takeover of the Telegraph Group seems to be receding, as it emerges that Lord Black and Hollinger International are to hold out-of-court talks.
LONDON - Procter & Gamble is to make good on its call for advertisers to look beyond the 30-second commercial with a series of interconnected two-minute slots, dubbed 'show-mercials', which will run in primetime movie breaks.
30 Jun 2004
| by Jeremy Lee,
LONDON - Mike Larkin is leaving his job as managing director of Media Audits UK to take up the newly created role of global sales and marketing director.
30 Jun 2004
| by Staff,
LONDON – The Audit Bureau of Circulations has launched a drive to help promote business-to-business magazines to advertisers by educating company executives on using audited circulation figures when buying ads.
30 Jun 2004
| by Jules Grant,
LONDON - Elle's award-winning fashion director Iain R Webb has quit the magazine following the appointment of Lorraine Candy from Cosmopolitan as editor, as the magazine shifts its emphasis from fashion to celebrity.
30 Jun 2004
| by Jennifer Whitehead,
LONDON - BSkyB is in talks with the sports cable network ESPN about launching a UK version of the 24-hour sports channel ESPN Classic Sport, according to reports.
30 Jun 2004
| by Jules Grant,
LONDON - Nadia is the odds-on favourite to leave the 'Big Brother' house on Friday, as she and Marco were put up for eviction with the surprise twist of newcomer Becki nominating Michelle to join them.
30 Jun 2004
| by Jennifer Whitehead,
LONDON - Young people are to be targeted in a new £1.4m advertising campaign highlighting the danger of driving after having even a small amount of alcohol.
LONDON - The BBC has promised to put its owners, the British public, at the centre of everything it does as it unveiled its nine-point charter review plan that focuses on digital technology and a commitment to return current affairs to its flagship station BBC One rather than chasing ratings.