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Lynx celebrates Africa's 18th birthday with social graffiti

Brighton-based graffiti artists Pinky and Barney Chum101 used tweets using the hashtag #LynxAfrica18 to create a homage to Lynx Africa's coming of age.

Casino Royale free runners explore luxury Thomson cruise liner

The free running team behind Hollywood blockbusters Casino Royale and Harry Potter were drafted in to launch Thomson's newly renovated Platinum Cruise ships.

Microsoft inserts wi-fi into Forbes magazine

A wi-fi hotspot was inserted into the May issue of Forbes magazine to draw attention to Microsoft's cloud-based Office 365 software with a neat piece of targeting.

VisitBritain boss says Government would be 'mad' to abandon Great funding

Sandie Dawe, chief executive at Visit Britain, has urged the Government to continue financially supporting its 'Great' campaign and said it would be "completely mad to walk away".

Digital technology to bring virtual product placement

Product placement is being taken to a whole new level as emerging technologies developed by Bitmama and Mirriad allow brands and advertisers to digitally place products into TV shows or films, after they have already been filmed.

Argos plots 'store of the future' as pressure from Amazon grows

Argos plans to devise a "digital retail store of the future" concept, as it seeks to ward off increasing pressure from Amazon.

Carte Noire Instinct "window of intensity" by Work Club

Work Club has created an installation to promote the coffee brand Carte Noire Instinct, which will run between 12 and 18 April in the Westfield Stratford City shopping centre. The "window of intensity" installation, which Work Club created with the design consultancy AllofUs, consists of a five-metre...

Diet Coke marks 30th anniversary with Tesco photo booth tie-up

Coca-Cola is ramping up marketing around the 30th anniversary of its Diet Coke brand by teaming up with Tesco on a range of activity, including a bespoke photo booth.

Cornetto "Lick Challenge" by Lola

The ice-cream brand Cornetto has overhauled its product, logo and packaging, and created an online challenge for consumers to support the revamp. In addition to changing the Cornetto Classico, the branding for Cornetto has been redesigned to better appeal to its teen audience. The agency Lola has created...

Apple hires Norman Foster's architecture firm to revamp its retail stores

Apple has tasked Norman Foster's architecture company, Foster + Partners, to work on new designs for its much-lauded retail outlets.

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