BlackBerry targets brands with launch of BBM on iOS and Android
14 May 2013 | by Matthew Chapman
BlackBerry plans to launch its BlackBerry Messenger (BBM) instant messenger service for free on the iOS and Android platforms this summer.
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As Apple hits 50bn downloads, six ways brands can beat the end of the app honeymoon
16 May 2013 | by Matt Dyke, founder & strategy partner, AnalogFolk
Only brands that are serious about creating valuable experiences will succeed in a crowded app market, writes Matt Dyke (below), founder & strategy partner at digital agency AnalogFolk.
Government forces BlackBerry action on children 'sexting' on its network
10 May 2013 | by Matthew Chapman
The Department for Education has forced BlackBerry to take action over the problem of children "sexting" each other using the brand's instant messenger service.
Net-a-Porter partners The Dorchester for first 'micro app'
03 May 2013 | by Matthew Chapman
Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.
Connected Campaign of the Month: O2
26 Apr 2013
The telecoms provider leveraged Facebook's mobile products to drive awareness and discovery of its new app, O2 Tracks.
Tesco aims to create London-based 'digital campus'
26 Apr 2013 | by Matthew Chapman
Tesco hopes to create a "digital campus" with the opening of a number of offices in North London, as it seeks to benefit from the growing number of tech start-ups in the capital.
Pizza Hut enables Xbox users to order pizza mid-game
23 Apr 2013 | by John Reynolds
Pizza Hut is launching an app for Microsoft's Xbox games console that will allow players to order food using their controller.
Littlewoods "spring/summer 2013" by St Luke's
18 Apr 2013
Littlewoods is releasing its first above-the-line spring/summer campaign since 2009 to coincide with the launch of Myleene Klass debut swimwear collection. An interactive TV spot by St Luke s shows Klass emerging from the sea before turning her friends swimsuits into beachwear. During the Shazam-enabled...
The future's bright, the future's useful
05 Mar 2013
Problem-solving, rather than novelty, innovations were the order of the day at Mobile World Congress 2013. By James Connelly.
Brands on alert: six things you need to know about draconian new EU data rules
01 Mar 2013 | by Noelle McElhatton
Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms.
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