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Muller Amore to sponsor Channel 4's First Dates
18 Jun 2013 | by Magda Ibrahim
Müller Dairy's recently relaunched Amore yoghurts will sponsor Channel 4's new documentary series 'First Dates'.
Sports Direct turns to ex-Manchester United marketer for content channel
11 Jun 2013 | by Simon Nias
Sports Direct has recruited the services of former group marketing director of Manchester United Peter Draper, following the launch of its online news platform Sports Direct News (SDN).
Just For Men sponsors Nick Hancock-fronted gameshow on Absolute Radio
10 Jun 2013 | by Maisie McCabe
Just For Men, the men's hair dye brand, has signed a six-figure deal to fund a new topical panel show, 'The Manuscript: A Foolproof Guide To Being A Modern Man', on Absolute Radio.
Idea of the Week: Sponsor the T3 Gadget Awards 2013 with Future Publishing
10 Jun 2013
Sponsor the UK's biggest and most prestigious technology awards celebrating the very best in consumer technology.
Samsung sponsors summer pop-up cinema season
06 Jun 2013 | by Matthew Chapman
Samsung has signed up as headline sponsor of open-air cinema events across the South-East for a summer marketing campaign to support its Smart TV range.
Churchill Insurance to sponsor Animal Heroes on ITV
04 Jun 2013 | by Magda Ibrahim
Churchill Insurance will launch its first ITV sponsorship with 'Animal Heroes', which follows animals that work with British service men and women, and debuts tonight.
Baileys replaces Orange as Prize for Fiction sponsor
03 Jun 2013 | by Matthew Chapman
Baileys has signed up as sponsor of the Prize for Fiction after Orange cut its ties with the women's literary prize after a 17-year partnership.
Citroen Vans signs sponsorship deal with Discovery
31 May 2013 | by Chloe Smith
Citroen Vans has signed a 12-month sponsorship deal with Discovery Networks UK's documentary programming across three of its channels.
PrimeLocation to sponsor ECB venues for The Ashes
30 May 2013 | by Simon Nias
Zoopla has signed a sponsorship deal with the English Cricket Board (ECB) for its PrimeLocation.com brand to become the official ground partner for this summer's test matches.
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