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Are brand birthdays really a cause for celebration?

15 Feb 2013 | by John Reynolds and Ben Bold

Coca-Cola, VW and The Financial Times are among the growing number of brands who have invited consumers to join in their birthday celebrations. But does anyone want to join the party? John Reynolds and Ben Bold investigate.

Brewers Fayre appoints Chris Lewis to top marketing role

21 Jan 2013 | by Gemma Charles

Chris Lewis, the former Wells & Young's Brewing Company marketing director, has been appointed as the top marketer for Brewers Fayre.

Counting down 2012's finest Marketing Moments

10 Dec 2012 | by Nicola Kemp

Nicola Kemp unveils the top marketing moments of the past 12 months.

Greggs chief quits after four years

10 Dec 2012 | by John Reynolds

Ken McMeikan, the chief executive of Greggs, is leaving the baker to take up the same role at Brake Brokers, the catering supplier owned by private equity company Bain Capital.

East Coast trains poaches First Direct's Cowen for top marketing role

29 Oct 2012 | by Loulla-Mae Eleftheriou-Smith

East Coast Mainline, the Government-owned rail operator, has poached former First Direct head of brand and communications Natalie Cowen to head up its marketing.

Lloyds London 2012 marketer to oversee marketing of Olympic Park

03 Oct 2012 | by John Reynolds

Sarah Bentley, Lloyds Banking group's London 2012 marketer, has been appointed to the top role of overseeing the marketing of the soon-to-open Olympic Park.

Honda promotes Moll to top European marketing job

02 Oct 2012 | by John Reynolds

Honda has today (2 October) appointed internal candidate Martin Moll to replace Ian Armstrong as head of the company's European marketing operations.

Holland & Barrett appoints chief marketing officer

24 Sep 2012 | by Ben Bold

Holland & Barrett operator NBTY Europe has appointed Lysa Hardy to the newly created role of chief marketing officer.

Cisco searches for new marketing director after Symes exit

21 Sep 2012 | by Matthew Chapman

Cisco Systems is on the hunt for a new marketing director to replace Ian Symes who is leaving to take up a role with talent consultancy Right Management.

Arif Durrani: Sports marketing specialists cash in on London 2012

20 Sep 2012 | by Arif Durrani

London 2012 might not have offered any relief for Britain's ailing high streets, fragile property market or sluggish wider economy, but there's one thriving part of UK plc set to post double-digit gains this year; sports marketing agencies.

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