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British & Irish Lions legends feature in HSBC ad

JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.

British & Irish Lions legends feature in HSBC ad

JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.

BT Sport "great sport happens here" by Abbott Mead Vickers BBDO

BT Sport has released a TV campaign to promote the launch of its rival service to Sky Sports. The ad, by Abbott Mead Vickers BBDO, features a host of sports stars, including Manchester United s Robin van Persie and Tottenham Hotspur s Gareth Bale, in a range of set-pieces, while the BT Sport presenter...

PRWeek TV: Agency views on working for tech start-ups

Tying in with this week's feature on how PR is helping digital and technology start-ups, two agency professionals offer their views on working with entrepreneurial clients.

Puma Sync "Dance Dictionary" by Grey London

Puma has created an online tool called Dance Dictionary to promote its Sync range of fragrances. The campaign, by Grey London, sees Puma collaborate with freestyle dancers to compile a dance lexicon. People can use the dictionary to create messages and share them through social networks and e-mail....

UKTV widens Really's appeal to men

UKTV is to update the on-air identity of Really, its free-to-air lifestyle channel, around the positioning of 'Really Gets You', from Wednesday 15 May in a bid to expand the channel's appeal to men.

Sainsbury's capitalises on own-brand growth with TV push

Sainsbury's is pushing its own-brand range with a TV campaign to capitalise on the brand's growth and the completion of the relaunch of its core 'by Sainsbury's' range.

Beats By Dr Dre "Nicki Minaj and The Pink Pill" by R/GA London

Beats By Dr Dre has released a TV campaign featuring the pop star Nicki Minaj to advertise its miniature speakers. The 30-second ad, by R/GA London, has already aired in the US and a UK broadcast date is under consideration. The spot features Minaj with a suitor, who falls foul of Minaj s The Pink...

Sainsbury's "by Sainsbury's" by Abbott Mead Vickers BBDO

Sainsbury s has released three 30-second TV spots to promote its own-brand range of foods. The ads, by Abbott Mead Vickers BBDO, are supported by press and outdoor executions. The "apple pie" spot shows a range of Sainsbury s own-brand products being used to prepare the dessert, accompanied by a cover...

BT and Gareth Bale tackle Sky Sports in TV spot

BT is launching a major ad campaign featuring footballer Gareth Bale to promote the launch of its free BT Sport channels.


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