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The Playtex Moonwalk celebrates its 10th anniversary this year.
I started this journey with a TV ad for the Army, which, given the lineage of this brand, is not quite as good as we have come to expect.
Once upon a time, in an era before New Labour, marketers had very little to learn from politicians. A couple of good slogans from the Saatchis perhaps, but nothing more. How times have changed.
Millward Brown's latest brand valuation study has revealed that our biggest brands are growing at a far slower rate than global rivals.
For as long as Labour has been in power, I have worked on Marketing. I have become a homeowner under new Labour and had children. I have taken them to McDonald's because of the people who tell me I shouldn't, and because they enjoy it - in that order.
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