24 May 2013
The shopping centre Liverpool One has released a TV campaign created by McCann Manchester. It imagines the city's liver birds as two girlfriends who love shopping and who are being interviewed for a vox pop. The ad was created by Ben Kaberry and Conrad Robson, and directed by Ree Treweek and Nina Pfeiffer...
23 May 2013
| by Sarah Johnson and Gordon MacMillan
Electronic Arts' popular Battlefield game has been named the top social brand in 2013 by Social Brands 100. Director of communities, Simon Stokes, reveals how the brand got to the top.
23 May 2013
Wim Wenders, the president of the European Film Academy, and Oscar-winning cinematographer Anthony Dod Mantle film this beautifully shot portrayal of "the simple life".
23 May 2013
Adidas is launching a campaign to coincide with the Uefa Champions League final on 25 May at Wembley. The Corner created the work, which uses CGI and tracks statistics detailing player performance throughout the tournament. As part of the campaign, fans are invited to make predictions on a range of...
23 May 2013
Ian Darby is still cringing after watching Typhoo s latest TV spot: "The sight of epic cheester Ben Fogle grimacing and making odd noises while on a treadmill is just painful. A contender for worst celebrity ad of all time, it made me yearn for the days of Tim Lovejoy s awful performance in that Giovanni...
23 May 2013
Gravity Road fed on the imagination of ordinary consumers in its campaign for Bombay Sapphire, Mark Boyd explains.
23 May 2013
Clydesdale Bank and Yorkshire Bank attempt to underline their commitment to the communities and customers they serve in two cinema-style TV ads by Karmarama. The spots show everyday heroes such as surgeons, firefighters and trawlermen at work while a voiceover describes the banks role in supporting...
22 May 2013
Virgin Holidays has released the second instalment of its "unleash your mojo" campaign. While the first TV ad focused on families, the latest one is aimed at couples who no longer have young children. In the 40-second spot, an older couple digging up weeds in their front garden are transported from...
22 May 2013
Axe/Lynx has released a series of 20-second TV ads to promote its updated hair-styling range. Bartle Bogle Hegarty created the campaign, which aims to highlight the power of a well-coiffed hairdo. Each spot shows men and women coming together in odd situations for instance, a runner falling for a...
Ikea's ad featuring a family at war with their garden gnomes has escaped an Advertising Standards Authority (ASA) investigation, despite the ad watchdog receiving almost 50 complaints.