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Londis owner appoints Burleigh as marketing director

22 Dec 2010 | by Ed Owen

Former Dixons marketing director Anna Burleigh has been appointed marketing director at Musgrave Retail Partners GB, owner of the Londis and Budgens brands.

Royal Mail price hikes expected to hit DM budgets

22 Dec 2010 | by Ed Owen

Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.

Proximity lands £50m Lloyds TSB DM account

20 Dec 2010 | by Sara Kimberley

Proximity has won the £50m Lloyds TSB direct marketing account, putting an end to its three year relationship with Rapier.

Heinz prepares New Year babyfood push

13 Dec 2010 | by John Reynolds

Heinz is to launch a new range of babyfood, Taste of Home, backed with a £1m marketing campaign.

RAC launches Christmas breakdown gift cards

13 Dec 2010 | by Alex Brownsell

Breakdown cover provider RAC has launched what it claims to be the UK's first "breakdown gift card", targeting consumers in the build-up to Christmas.

WPP buys US DM house

09 Dec 2010 | by Ed Owen

WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM Group.

AIS lands DMA Awards Grand Prix

09 Dec 2010 | by Sara Kimberley

Archibald Ingall Stretton (AIS) has scooped the Grand Prix at the 2010 DMA Awards for its O2 3D England rugby campaign.

Bottlegreen appoints digital agency

03 Dec 2010 | by Sarah Shearman

Bottlegreen, the soft drinks brand, is ramping up its digital activity as it looks to grow its position as an alternative to alcoholic drinks.

DMA Young Spark Award goes to Jane Holmes

02 Dec 2010 | by Sara Kimberley

Refreshed Direct's Jane Holmes has beaten four other hopefuls to win the Direct Marketing Association's Young Spark new talent award.

We Buy Any Car to hire first agency

02 Dec 2010 | by Sara Kimberley

Fans of the annoyingly catchy We Buy Any Car TV ads could soon be in for a few surprises, following the car-valuation company's decision to appoint an advertising agency.

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