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LONDON - All the good news about online ad growth obscures the real issue of why its share of the market does not match its share of media consumption, writes Damian Burns, head of digital media at Zed Media .
LONDON - The government has written to a student who has created a website spoofing its official site, which offers advice on what to do in the event of a terrorist attack, asking him to take it down because it is concerned that it may confuse people.
LONDON - Ben Clapp has been promoted to the role of creative director at digital agency Tribal DDB, giving him responsibility for overseeing three creative teams and developing the department.
LONDON – Comparative shopping site Kelkoo.com has appointed the managing director of sister company 101cd.com, Hanif Virani, as director of product and merchandising for it's UK division.
AOL has parted company with its US roster agency Wieden Kennedy. BBDO Worldwide, another of AOL's roster agencies in the US, has taken over the $100 million brief.
Associated New Media, the digital publishing arm of Associated Newspapers, has appointed Mary McGregor as its sales director.
LONDON – Online adspend in the US is expected to double to $16bn by 2009 and will increase from 3.5% to 6.5% of marketers' budgets, with the fastest-growing advertising medium soon outstripping magazines.
LONDON - The British Heart Foundation is shifting the focus of its hard-hitting anti-smoking campaign to the internet to target teenagers and children.
LONDON - British Gas has dropped its digital marketing agency Tribal DDB as part of a cull of its creative support services roster for financial reasons.
LONDON - NTL has signed a deal with MTV Networks Europe to make the music service MTV Live available to more than 1m Broadband Plus subscribers in the UK.
