LONDON - IPC Media is promising significant new magazine launches as it reshuffles its senior management team and promotes Mike Soutar to editorial director and marketing director Philippa Brown to its board of directors.
29 Nov 2002
| by Claire Billings,
LONDON - Ray Kelly, the former chairman and chief executive of Aegis-owned media buying agency Carat, has re-emerged as non-executive director of independent media agency Just Media.
29 Nov 2002
| by Jeremy Lee,
LONDON - OMD UK has picked up the £4m media account for Nestle's Purina petfood division, defeating Universal McCann to pick up the centralised business.
29 Nov 2002
| by Claire Billings,
LONDON - Arena, Emap's upmarket men's magazine, is to publish three different covers for its January issue featuring 'Lord of the Rings' stars Sir Ian McKellen, Elijah Wood and Orlando Bloom.
29 Nov 2002
| by Claire Billings,
LONDON - ITV companies Carlton Communications and Granada have suffered a credit downgrade by investment bank Morgan Stanley, despite reporting optimistic advertising forecasts in their full-year results earlier this week.
LONDON - Speculation is continuing to mount over the future of Evening Standard editor Veronica Wadley, with several names being linked to her job.
29 Nov 2002
| by Staff,
LONDON - Increased competition between supermarket giants such as Sainsbury's, Tesco and Asda, could fuel a surge in retail advertising spend in the weeks before Christmas, according to industry predictions.
29 Nov 2002
| by Staff,
LONDON - Internet bank Smile is breaking with rivals' rates-driven messages and is trialling a more ethics-focused approach with its latest online advertising campaign.
29 Nov 2002
| by Staff,
LONDON – The television watchdog has said that the banning of a TV advertisement for animated satire show '2DTV', which made fun of US president George W Bush, was over the top.
29 Nov 2002
Unscrupulous email marketers are giving digital marketing a bad name by offering cheap services. But, in this case, you really do get what you pay for, writes Justin Anderson, managing director of digital marketing agency Frontwire .