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Coca-Cola celebrates 80 years of Christmas advertising

25 Dec 2011 | by Georgina Brazier

As Coca-Cola celebrates 80 years of Christmas ads, we look back over eight decades of advertising starting with the brands introduction of the iconic red suited Santa figure that still forms a major part of its brand strategy.

Tetley's revamps ITV4 idents in £5m push

22 Dec 2011 | by Gemma Charles

Tetley's has refreshed its ITV4 idents to support the brand's redesign as part of a £5m campaign that will see the ale on ITV4 for 47-hours every week.

Sky to promote broadband sale in TV campaign

22 Dec 2011 | by Arif Durrani

Sky is set to continue its fairytale campaign with a retelling of Aesop's Fable, 'The Boy Who Cried Wolf' to promote its broadband offering from Christmas Day.

Plusnet to sponsor Celebrity Big Brother

21 Dec 2011 | by Maisie McCabe

Plusnet, the BT-owned telecoms provider, has signed a six-figure deal to sponsor next year's 'Celebrity Big Brother' on Channel 5.

Phones4U horror ad triumphs against flood of complaints

21 Dec 2011 | by Matthew Chapman

Phones4U has termed its victory against hundreds of complaints about its horror-themed ad "a triumph" of "creative" and "impactful advertising".

CSL promotes augmented reality app through TV ad

20 Dec 2011 | by Sara Kimberley

CSL, the sofa specialist, is launching an augmented reality iPhone app as part of a £1.5m ad campaign.

Appointment to View: Behind the scenes of the Jack Daniel's ad

16 Dec 2011 | by Georgina Brazier

Jack Daniel's has long played on its folksy, small town roots and its festive ad outing, in which it builds a Christmas tree made up of whiskey barrels, is no exception.

War of words between Francis Ingham and Keith Johnson over UKPAC withdrawal

16 Dec 2011 | by David Singleton

PRCA chief executive Francis Ingham clashes with CIPR Public Affairs vice chairman Keith Johnson in the latest PRWeek podcast.

Confused.com announces Nectar partnership with TV ad

14 Dec 2011 | by Alex Brownsell

Confused.com is launching a marketing campaign to promote a new tie-up with loyalty scheme Nectar.

My YouTube ad of the week: Martin Bailie, Glue Isobar

13 Dec 2011

Martin Bailie reviews Playstation

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