Today's comms director has to manage an increasingly diverse range of responsibilities, and although the status of PR within organisations is improving, some heads of comms feel they are playing catch-up to ensure they have the skills to cope with their broadening remits.
To access this article and other content from the PRWeek.com archive, you must be a paid subscriber to PRWeek magazine. As a subscriber you also gain free access to all PRWeek's international titles and online services.
If you have a paid subscription to PRWeek magazine but have not used PRWeek.com before, please click here to activate your subscription
Copyright © 2005 PRWeek
