2001 Top 150: Generalist or specialist?

prweek.com, 10 August 2005, 6:52pm

A large number of specialist PR hot shops have sprouted in recent years, some of them showing impressive growth. But do their mid-size brethren run the risk of falling between two stools? Are they neither big nor specialist enough? Rob Gray reports.

To continue enjoying this article, please sign in. You can register for free for limited further access, or subscribe now for full access to all our content. View our subscription and registration options.

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Senior Communications Officer Ashford Borough Council
Salary up to £30,732 pa, Ashford, Kent
Account Manager - PR with solid social media & digital skills Synergy
£competitive, London
Account Manager/Senior Account Manager S&X Media
Competitive, Birmingham with frequent London travel
Consumer PR Account Manager - Integrated Agency Bray Leino Ltd
Up to £26,500, Bristol
Associate Director Major Players
£60000 - £65000 per annum, City of London