PR Week
March 28th 2017
PRWeek UK Daily

Today in your exclusive subscriber briefing...

Today‘s 'Legs-it' headline in The Daily Mail rather crudely pits the legs of Prime Minister (and Vogue cover star ) Theresa May against those of Scottish First Minister Nicola Sturgeon.

Unsurprisingly, comms pros, politicians and the media went into meltdown – with most accusing the paper of sexism. Others reacted in disbelief, while a few tried to see the funny side.

Regardless of your opinion, you cannot deny The Daily Mail has a serious knack for selling papers - and getting people talking, and tweeting.

PRWeek and Campaign are hosting the Brand Film Festival in London on 5 April, celebrating branded film and featuring content sessions and screenings.  Click for ticket info.

Regards,
Robert Smith, senior reporter, PRWeek UK
 
 
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Five-way battle as EDF consolidates corporate and public affairs briefs
 
2
'Outrageous', 'wow', 'back to the 1950s': PRs and others react to Daily Mail 'Legs-it' cover
 
3
How Theresa May is using her US Vogue fashion shoot to open up to a new audience
 
4
Ketchum's Kate Paxton to lead UK healthcare arm as Alison Doughty departs
 
5
'Role models for our next generation': Bell Pottinger adds four new partners
 
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PRWeek has also launched a new public sector bulletin. Click to find out more.

 
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