Cue cheeky Rainier kidnapping Cow's ID and, erm, milking it for all it is worth. Cow MD Dirk Singer said he'd registered the agency as thisiscow, instead. 'Fair enough, I should have registered our old as well as new ID but I guess we are not the first agency to be better at protecting other people's brands than our own,' said the red-faced MD ...

Stand up comedian Josh Howie has been grabbing the headlines for his Edinburgh Fringe Festival act in which he slags off his eccentric mother for forcing the family to convert en masse to Buddhism and indulging in boardroom chanting. Sound familiar? Yes - Lynne Franks was the mum in question ...

Congratulations to media guru Phil Hall, who has been handed the honour of ambassador for Harlow College's journalism centre. Harlow's alumni includes such heavyweights as Piers Morgan, Kelvin MacKenzie, and the mighty Richard Madeley ...

And this week's most premature PROs are Magellan PR, which recently sent out invites for Capita Business Travel's annual dinner. Its 2009 annual dinner, that is. For any Billy no-mates out there who aren't already booked up, the dinner is taking place on Tuesday 10 February at Julie's.