Friday Drop: Bad week for Kraft CEO Irene Rosenfeld

By Caroline Randle, Waggener Edstrom, prweek.com, 12 February 2010, 9:55am

Crafty Kraft. That's the emerging view from the confectionery community right now following the news that Peter Mandelson's Curly Wurly may not be rolled out in Bristol for much longer.

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(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

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