PR industry poised to take ownership of product placement if Government backs it
By Kate Magee , prweek.com, 12 September 2009, 11:52am
The PR industry will attempt to take ownership of product placement if the Government backs its use in commercial TV programmes.
Share this story
To continue enjoying this article, please sign in. You can register for free for limited further access, or subscribe now for full access to all our content. View our subscription and registration options.





