New Ogilvy global CEO Christopher Graves charged with 'reframing traditional PR'

By Arun Sudhaman, prweek.com, 11 June 2009, 11:35am

Ogilvy PR's Christopher Graves has been charged with 'reframing traditional PR' as part of his new role as global CEO at the WPP agency. Graves, who will take on the US-based position in January 2010, is currently president and CEO of Ogilvy PR Asia-Pacific, a position he has held for four years.

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