Campaign: Breakfasts make it on to the media menu - Consumer

By Mary Cowlett, PR Week UK, 09 September 2005, 12:00am

Campaign: Farmhouse Breakfast Week (23-29 January 2005) Client: Home Grown Cereals Authority PR team: The Ceres Partnership Timescale: February 2004 to January 2005 Budget: £80,000

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