Ian Monk: A landmark year for Brand Britain

By Ian Monk, prweek.com, 12 January 2012, 8:00am

The year ahead may see seismic shifts in perceptions of our country. The Olympics and the Diamond Jubilee will provide a global showcase for Brand Britain - if we can at least agree that we are Britain and not the widely used UK.

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(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

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