Social media: Know your Bloggers

By Cathy Bussey, PR Week UK, 04 November 2010, 6:00am

BBC journalist Andrew Marr has labelled bloggers 'inadequate, pimpled and single' but as Cathy Bussey finds out, any PR professional dismissing bloggers does so at their peril.

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(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

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