The Week in Healthcare - Pomegreat hires Twelve Thirty Eight

By Gemma O'Reilly, PR Week UK, 15 July 2010, 12:00am

Pomegreat, the pomegranate juice firm, has chosen PR shop Twelve Thirty Eight to promote the health benefits of drinking its products. The brief encompasses digital, print and broadcast strategies. Twelve Thirty Eight will also be responsible for identifying and securing appropriate partnerships.

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