Borkowski moving clip is YouTube hit
For most people, a simple 'we're moving' card will suffice, but Borkowski PR used YouTube, the industry's medium du jour, to publicise its relocation last week.
The 'Borkowski Movey' (geddit?) - just over a minute of impressive stop-motion animation - was recorded in an afternoon, according to head Mark Borkowski.
Ten of the agency's staff, plus assorted badgers, robots, and Action Men figures are seen exiting the agency's old Holborn offices to the sounds of a Benny Hill-style-ditty, piling into a taxi and re-emerging across town in Clerkenwell. Borkowski himself appears at the head of a 'skiing' conga line.
Borkowski denies the agency posted the clip on YouTube, but was chuffed when Diary tracked him down: 'We were stored as a "favourite" by 259 people after 18 hours. It just shows what can be done in a day.'
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