BBC One wins primetime war with Richard Hammond's Invisible Worlds

Maisie McCabe, brandrepublic.com, Wednesday, 31 March 2010, 3:16pm,

LONDON - BBC One won the ratings war during the crucial 9pm to 10pm slot last night as 'Richard Hammond's Invisible Worlds' drew four million viewers.

Richard Hammond: presents Invisible Worlds on BBC

Richard Hammond: presents Invisible Worlds on BBC

The final instalment of the three part nature series presented by 'Top Gear' presenter Hammond gave BBC One a 16.4% share of the TV watching audience.

Channel 4's documentary about life in a maternity ward, 'One Born Every Minute', had an average of 3.1 viewers in the 9pm and 10pm slot.

The show's audience, which includes the contribution from Channel 4 +1, accounted for 12.8% share of the available audience.

An average of 2.4 million viewers tuned in to ITV1 to watch 'Law & Order: UK' between 9pm and 10pm, an audience share of 9.7%.

Last night's episode of 'CSI: Crime Scene Investigation', which was shown on Five between 9pm and 10pm, was seen by an average of 2.2 million people, a share of 8.9%.

BBC Two's second and final episode of the thriller 'Blood and Oil' was watched by an average of two million viewers between 9pm and 10pm, an 8.7% share of the available audience.

This article was first published on brandrepublic.com

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