Beaverbrooks appoints Axon to publish customer magazine

Anne Cassidy, mediaweek.co.uk, Thursday, 25 March 2010, 10:51am,

LONDON - Beaverbrooks, the jewellers, has awarded the contract for its customer magazine B Dazzled to Axon Publishing after a pitch.

B Dazzled: Beaverbrooks appoints Axon

The biannual title is distributed free to customers through 66 Beaverbrooks shops around the UK.

The contract was previously held by publishers Some People Design.

Axon's other clients include Marks & Spencer, Michelin and the University of Bedfordshire.

This article was first published on mediaweek.co.uk