The Week

PR Week UK, Friday, 19 March 2010, 12:00am,

Virgin Atlantic has poached Travelodge's Greg Dawson to be its new director of corporate communications.

The Copyright Tribunal has ruled in favour of the PRCA and monitoring firm Meltwater after receiving an application from the NLA challenging their right to oppose its digital licence.

Octopus Communications has been brought in by Meltwater as its European PR agency.

Warner Brothers UK has promoted director of theatrical publicity Jayne Trotman to director of publicity as part of a revamping of consumer PR.

Primal PR has been picked to handle the relaunch for retro brand Polaroid and a number of new products in May.

ROR Communications is one of four top travel industry PROs to have joined forces to form a new comms network for the travel industry called The Travel PR Experts.

Tiger Woods is reported to have appointed former White House press secretary Ari Fleishcher as an adviser.

Musto, the sailing and country sports clothing brand, has handed its consumer PR and sponsporship activation account to Pitch.

Grayling has hired Nicky Law from Cow PR as a divisional director in its consumer brands team.

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