Tour operator Travelmood calls in Hamilton Public Relations ahead of brand revamp

Travelmood, part of leisure travel group TUI Travel, has created a new website, a new range of products and is planning to open another three high street stores across the UK.

Hamilton has been asked to communicate the new look to the media, create excitement about the upcoming store openings, and attempt to make Travelmood stand out among its competitors.

The agency was chosen from a shortlist of seven agencies. It is the first PR agency that Travelmood has worked with in the past two years.

Hamilton is run by Catriona Hamilton, the former comms director of private jet firm Jet Republic.